It started my mission to create nootropic-infused superfood snacks.”īernie then took his idea to Rob Dyrdek, who owns Dyrdek Machine, a venture creation studio that helped start the brand. “I wasn’t big on pills or supplements, but I am a huge snacker. “I literally remember Googling ‘how do I get my mind right’ and discovering nootropics,” he said. He was going through a period of poor business and financial decisions and needed a reset. Story continues A little background on the brand:Ĭhris, whose nickname is Bernie, said he founded the brand due to his own mental health issues. Needless to say, Mindright has all-natural ingredients, like ginseng, ashwagandha, MCT oil and Cordyceps (mushroom). However, research has shown that eating foods high in antioxidants or omega-3 fatty acids could give your brain a boost. Many scientists agree that they either don’t work or that supplements aren’t regulated enough. Nootropics, on the other hand, are supplements said to improve cognitive function - and they’re a little controversial. According to the Cleveland Clinic, “adaptogens are plants and mushrooms that help your body respond to stress, anxiety, fatigue and overall wellbeing.” OK, let’s break for a very quick, lightly scientific explainer because if you’re like me, you might not know what these ingredients are. What are superfoods, adaptogens and nootropics? It was founded by Chris Bernard and Rob Dyrdek (yes, the former professional skateboarder and host of MTV’s Ridiculousness), and the brand has the Jonas Brothers and Travis Barker onboard as investors. Mindright is a “good mood food brand” that combines functional superfoods, adaptogens and nootropics in its snack bars, coffee enhancer and energy drink mix to improve your mood, energy and focus. In fact, there are foods and ingredients that directly affect your brain function and even your mental health. And the concept of snacking for better focus isn’t far off. While mint probably didn’t greatly improve my scores, it did make me feel more awake and alert. I can’t say whether or not it really worked, but from then on, I often chewed peppermint gum or ate a mint whenever I took a test, even through college. She told us it could help us stay alert and focused. When I was in elementary school, I remember one of my teachers giving the class mint candies before a standardized state test. Pricing and availability are subject to change. If you love them too and decide to purchase through the links below, we may receive a commission. Our team is dedicated to finding and telling you more about the products and deals we love.
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